IPA-Kano model: A new tool for categorizing and diagnosing service quality attributes

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Please use this identifier to cite or link to this item: http://chur.chu.edu.tw/handle/987654321/36198

Title:	IPA-Kano model: A new tool for categorizing and diagnosing service quality attributes
Authors:	鄧維兆 Deng, Wei-Jaw
Contributors:	休閒遊憩規劃與管理學系 Leisure and Recreation Management
Keywords:	importance–performance analysis;Kano model;IPA–Kano model;service quality;mobile value-added services
Date:	2012
Issue Date:	2014-06-27 11:36:30 (UTC+8)
Abstract:	This study proposes the IPA–Kano model as a new tool for categorising and diagnosing service quality attributes and providing specific strategies for attributes in each category. The IPA–Kano model avoids the limitation of the Kano model in neglecting the
Appears in Collections:	[Department of Leisure and Recreation Management] Journal Articles

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