Using Importance-Performance Analysis and Decision Making Trial and Evaluation Laboratory to enhance Order-Winner criteria~ A study of computer industry

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Title:	Using Importance-Performance Analysis and Decision Making Trial and Evaluation Laboratory to enhance Order-Winner criteria~ A study of computer industry
Authors:	李友錚 Lee, Yu-Cheng
Contributors:	科技管理學系 Technology Management
Keywords:	Decision making trial and evaluation laboratory;gap analysis;importance-performance analysis;multiple regression analysis;Order-Winner-Criteria
Date:	2008
Issue Date:	2014-07-07 21:42:48 (UTC+8)
Abstract:	This study proposes a new decision analysis methodology that identifies the core order-winner criteria prolems. A modified Importance-performance Analysis (IPA) and multiple regression analysis are applied to define the implicit importance of quality char
Appears in Collections:	[Department of Technology Management] Journal Articles

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