Examining the Acceptance Behavior of Using Mobile Phone Messaging as a Parent-Teacher Medium Based on TAM and UTAUT Models

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题名:	Examining the Acceptance Behavior of Using Mobile Phone Messaging as a Parent-Teacher Medium Based on TAM and UTAUT Models
作者:	賀力行 Ho, Li-Hsing
贡献者:	科技管理學系 Technology Management
关键词:	TAM;UTAUT;Mobile Phone Messaging;Parent-Teacher Medium
日期:	2012
上传时间:	2014-07-07 21:26:20 (UTC+8)
摘要:	Adopting two different models (TAM and UTAUT), this study explores use behavior while teachers use mobile phone messaging to communicate with parents. TAM proposes that system use is determined by behavior intention to use, which is influenced jointly by
显示于类别:	[科技管理學系] 期刊論文

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