Optimal Pricing to Maximize the Overall Profit While Launching a New Product

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Title:	Optimal Pricing to Maximize the Overall Profit While Launching a New Product
Authors:	楊振隆 Yang, chen-lung
Contributors:	科技管理學系 Technology Management
Keywords:	Price-setting;Product Life Cycle Management;Stage
Date:	2010
Issue Date:	2014-06-27 01:16:55 (UTC+8)
Abstract:	Due to globalization, rapid technological changes, keen competition and segmentation of market made PLM (product life cycle management) the most critical issue to hi-tech industries. Among them, such as information technology, semiconductor, photo-electro
Appears in Collections:	[Department of Technology Management] Seminar Papers

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