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    Please use this identifier to cite or link to this item: http://chur.chu.edu.tw/handle/987654321/30008


    Title: An Investigation of the Critical Issues about Tour Guides’ Service Quality towards the Tourists in Mainland China:A Case of Chinese Taipei
    Authors: 卓裕仁
    Cho, Yuh-Jen
    Contributors: 運輸科技與物流管理學系
    Transportation Technology and Logistics Management
    Keywords: Tour guide;Service quality;Mainland China outbound
    Date: 2011
    Issue Date: 2014-06-27 00:46:29 (UTC+8)
    Abstract: It is estimated that by 2020, Mainland China will have produced 100 million outbound trips going to every corner of the globe, making it the largest producer of tourists in the world. Recently, it has become one of the world’s most watched and hottest out
    Appears in Collections:[Department of Transportation Technology and Logistice Management] Seminar Papers

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