The Relationships among Brand Image, Brand Awareness, Brand Trust, Brand Preference, and Customer Perceived Value: An Empirical Study in Taiwan on Internet Service Providers

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Title:	The Relationships among Brand Image, Brand Awareness, Brand Trust, Brand Preference, and Customer Perceived Value: An Empirical Study in Taiwan on Internet Service Providers
Authors:	邱冠斌 Chiu, Kuanpin Philip
Contributors:	行政管理學系 Public Administration
Date:	2007
Issue Date:	2014-06-26 23:23:45 (UTC+8)
Appears in Collections:	[Department of Public Administration] Seminar papers

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